Facebook Goes to Washington

Your Public-Private Political Sentiment: Facebook is now allowing Politico to mine our private status messages and comments to build a database of political sentiment. Of course, they promise (Scout’s honor) not to match our private political comments to our personal identities. But, as we say in our book folks, what can be done . . . will be done.

By somebody.

Remember how data was used to sway a state ballot initiative in California?


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